FUEL 2015: Igniting Creativity & Craft

The brief: make an image for a calendar based on one word.

Our word: colorful

Rather than produce the expected visual representation of color, we decided to subdue the visual and bring color to life in the mind with words. A true collaboration between words, design and photography, the palette for the poem was handcrafted from reclaimed wood and metal pipes and then stained.  

The final image was featured in the May spread of the 2015 Cohber Fuel calendaer with a custom finish of a metallic print to highlight their capabilities.

Winner a Rochester Advertising Federation (RAF) American Advertising Awards (ADDY).
Gold: Advertising for the Arts & Sciences, Illustration